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Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Estée Lauder, one of the world's first female entrepreneurs, the brand today continues its legacy of creating the most innovative, sophisticated, high performance skin care and color cosmetics, as well as iconic fragrances, all filled with a deep understanding of women's needs and desires. Today, Estée Lauder interacts with women in more than 150 countries and territories around the world and at various touchpoints, in stores and online. And each of these relationships consistently reflects Estée Lauder's strong and authentic women's perspective on women.